Corn Seed Brand 360° Review
Requirement A global agricultural company providing seeds and crop protection products wanted to carry out an exhaustive evaluation of its corn seed brand in Andhra Pradesh and Bihar. The objective was to find insights in [...]
Concept Testing in Real Estate
Requirement One of India’s most renowned and leading real estate developer wanted to test three different concept ideas for property development at Hinjewadi, Pune. The objective was to identify which concept is most desired by [...]
Consumer Membership Evaluation for an Indian Department Store Chain
Requirement A leading department store chain in India wanted to evaluate the performance of their membership plan in three cities in India (Navi Mumbai, Mumbai & Hyderabad). Approach A brief quantitative survey was carried out [...]
Uncovering Top 100 B2B Brands in Smart Cities, India
Requirement A leading exhibition and conference organizer in India wanted to develop a report showcasing the top B2B players in the industry – to be identified as ‘IMP Smart City Brands’ – for certain [...]
Stakeholder Perception Study: Usage of Pig feed in North East India
Requirement Our client is a market leader in animal feed, poultry processing and agri inputs. Compared to the rest of India, the sale of pig feed was poor in the North East region- Assam, [...]